Identity area
Reference code
LD/3/8/2/17
Title
Evaluation Report on Media Coverage relating to Sir Liam's work as Chief Medical Officer for September 2005 to April 2006
Date(s)
- 25 May 2006 (Creation)
Level of description
Item
Extent and medium
1 item, CD.
Context area
Name of creator
Archival history
Received as an additional accrual to the main collection in 2013.
Immediate source of acquisition or transfer
Content and structure area
Scope and content
Consists of a report analysing all media coverage given to specific health and health care topics and campaigns championed by Sir Liam as Chief Medical Officer from September 2005 to April 2006. Includes a commentary by way of executive summary, tables, and graphs on the overall and issue specific coverage. a break-down of media formats by coverage, top sources, spokespeople and authors, potentail demographics reached by social class, age and sex, and the positive and negative media interpretation given in the coverage.
Appraisal, destruction and scheduling
Accruals
System of arrangement
Conditions of access and use area
Conditions governing access
Open.